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What did you change in your daily work after reading the unicorn project? I'm pushing for a book club ;)
I think it's a cheap way to spread some common vocabulary. And people like gifts. So buying e.g. 5 books can be a good investment. I even did this on my own personal expenses in the past in a small company.
We are starting a book club too but for now with TPP. We may move on to TUP after we finish though.
I am doing a book club. I asked people to read 5 chapters each and meet. I created a Microsoft Teams site and am posting questions and then we meet once in 2 weeks. People love the book club. I have 24 folks in the club and its a mix of technology and business folks. The business folks find it tech heavy but empathize with our ordeal. Everyone seems to like how the 5 ideals resonate with them!